Gorka istina
Every TruthHas TwoSides. Every TruthHas TwoSides. Family Hospitality, Reimagined. Client Gorka Istina Year of the project 2026 Project duration 2…
Where Bites
Take the
Bait.
Take the
Bait.
Where Bites
Take the
Bait.
Take the
Bait.
Family Hospitality, Reimagined.
Client
Ješka
Year of the project
2026
Project duration
1 month
A great bar is more than a place to grab a bite—it is a place with personality. For Ješka Bites & Drinks in Savudrija, we created a complete visual identity inspired by the Adriatic, local character, and the playful idea behind its name. Built around the iconic fishing hook, bold coastal blue, and unexpected illustrations that blend sea life with food culture, the brand creates a distinctive world that feels fresh, relaxed, and unmistakably Ješka across every touchpoint.
The challenge was to create an identity that captures the laid-back spirit of Savudrija without falling into familiar Mediterranean clichés. We developed a visual language where fishing culture, food, and playful storytelling come together—transforming the hook into a recognizable brand symbol and pairing it with unexpected illustrations, bold typography, and a vibrant colour system. The result is an identity designed to be instantly recognizable, highly adaptable, and full of character.
Design is more than aesthetics—it shapes perception. Every visual element was crafted to express the warmth, authenticity, and hospitality of Hotel Emaus while delivering a seamless and engaging digital experience.
• Logo
Always original and unique.
With a wide range of products in various colors and designs, we crafted a visual and communicative identity that highlights the perfect harmony of style and practicality. Every element of the branding—from the logo to the packaging—was designed to reflect the dynamic and ever-evolving world of Apple users.
• Typography
Beautiful letters here.
The combination of Proxima Nova Alt and Bebas Neue ensures a modern, professional, and structured visual identity, balancing readability with strong typographic contrast.
• Colors
A dance of pigments.
A carefully selected color palette reflects innovation, precision, and creativity, establishing a strong and recognizable brand presence across all applications.
The visual identity of the Apple Oprema brand is based on a carefully selected color palette that reflects the brand’s core values: technology, innovation, precision, and aesthetic purity. Each color in the system has its purpose and contributes to the brand’s coherence across digital and physical applications.
• Viriatin (dark blue) – A symbol of stability, trust, and technological precision. This color emphasizes the brand’s seriousness and premium quality.
• Berouar (turquoise) – Brings freshness and modernity, reflecting the innovative spirit of technology.
• Turkiz (intense magenta) – Dynamic and bold, representing creativity and passion for design and aesthetics.
• Rarrad (red) – Highlights energy, determination, and the brand’s strong market presence.
• Ouruar (orange) – Symbolizes warmth, user-friendliness, and optimism, which are key aspects of the Apple Oprema brand.
• Vervidis (warm orange) – Connects technological precision with creative expression, ensuring balance in the visual identity.
• Sunriz (soft yellow) – Brings a sense of brightness and lightness, complementing the palette with a subtle yet effective finishing tone.
These colors create a distinctive visual identity for the Apple Oprema brand, emphasizing its connection to cutting-edge technology and minimalist design, in the spirit of Apple aesthetics.
• Other
Design and packaging
The design and packaging embody a balance of aesthetics and functionality, ensuring a premium, cohesive, and visually striking brand experience.
Website • eCommerce
A seamless and visually compelling eCommerce experience, designed for clarity, efficiency, and brand consistency across all digital touchpoints.
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