Where Family
Hotels Break
Tradition.
Where Family
Hotels Break
Tradition.
Family Hospitality, Reimagined.

Client

Hotel Emaus

Year of the project

2025

Project duration

6 months

A hotel is more than a place to stay—it is a feeling guests remember long after they leave. For Hotel Emaus, we developed a complete brand refresh and a new website that reflect its welcoming character, modern hospitality, and connection to the Adriatic coast. Every detail was designed to create a cohesive identity, translating the hotel’s values into a clear, contemporary visual experience across every touchpoint.
The challenge was to redefine Hotel Emaus through a contemporary identity that reflects its welcoming spirit and sense of place. From the visual language to the digital experience, every element was designed to communicate comfort, authenticity, and hospitality—creating a brand that connects with guests long before they arrive.
Design is more than aesthetics—it shapes perception. Every visual element was crafted to express the warmth, authenticity, and hospitality of Hotel Emaus while delivering a seamless and engaging digital experience.

• Typography

Beautiful letters here.

The combination of Proxima Nova Alt and Bebas Neue ensures a modern, professional, and structured visual identity, balancing readability with strong typographic contrast.

• Colors

A dance of pigments.

A carefully selected color palette reflects innovation, precision, and creativity, establishing a strong and recognizable brand presence across all applications.

The visual identity of the Apple Oprema brand is based on a carefully selected color palette that reflects the brand’s core values: technology, innovation, precision, and aesthetic purity. Each color in the system has its purpose and contributes to the brand’s coherence across digital and physical applications.

Viriatin (dark blue) – A symbol of stability, trust, and technological precision. This color emphasizes the brand’s seriousness and premium quality.

Berouar (turquoise) – Brings freshness and modernity, reflecting the innovative spirit of technology.

Turkiz (intense magenta) – Dynamic and bold, representing creativity and passion for design and aesthetics.

Rarrad (red) – Highlights energy, determination, and the brand’s strong market presence.

Ouruar (orange) – Symbolizes warmth, user-friendliness, and optimism, which are key aspects of the Apple Oprema brand.

Vervidis (warm orange) – Connects technological precision with creative expression, ensuring balance in the visual identity.

Sunriz (soft yellow) – Brings a sense of brightness and lightness, complementing the palette with a subtle yet effective finishing tone.

These colors create a distinctive visual identity for the Apple Oprema brand, emphasizing its connection to cutting-edge technology and minimalist design, in the spirit of Apple aesthetics.

• Other

Design and packaging
The design and packaging embody a balance of aesthetics and functionality, ensuring a premium, cohesive, and visually striking brand experience.
Website • eCommerce
A seamless and visually compelling eCommerce experience, designed for clarity, efficiency, and brand consistency across all digital touchpoints.

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